Welcome to Right Marketresearch

Delivering high-quality market research solutions for over 30 years...

Right Marketresearch

Right Marketresearch, established in 1992, is a professional and personal full-service market research agency. We are passionate about surveys and always focus on quality. Our goal is to deliver reliable, clear, and accessible survey results.

Curious about what Right can do for you? Contact us for a conversation and discover what Right can do for you. A video call can be arranged easily – we look forward to hearing from you!


Survey types

A survey starts with setting the questions, often based on certain expectations (hypotheses) or ideas. Every company has its own specific information needs. Right Marktonderzoek has experience in executing a range of survey types to ensure the required insight can be provided, including:

employee satisfaction survey
customer satisfaction survey
image survey
name awareness survey
website survey
reader survey
mail monitor
exit survey
communication survey
mystery shopping
need survey
omnibus survey
Survey methods

We examine which method or combination of methods can be best deployed with regard to every survey request. Multiple factors influence this, such as the target group, the sample size, the type of questions, and the available budget.

We apply the following quantitative survey methods:

written survey
telephone survey
face-to-face survey
online survey

We apply the following qualitative survey methods:

in-depth interviews
group discussions
Call Center

Telephone field work takes place in our call centre within the boundaries of our own business premises. The advantage of this is that we can continuously monitor the progress and quality of the survey and that adjustments can be quickly implemented should this become necessary. Our professional call centre is equipped with modern facilities. As customer, you will be given the opportunity to watch and/or listen when we conduct interviews. This will ensure that you can form a better picture of the target group and the survey and you will gain insight into our working method.

We have an extensive interviewer database and broad experience with different types of telephone surveys. The interviewers are at least trained to a higher vocational level and we train and check on them ourselves. Right Marktonderzoek employs a field work supervisor. This field work supervisor is in close contact with both the project manager and the interviewers during each survey.

In short, Right Marktonderzoek has the knowledge, experience and correct facilities to also develop and carry out telephone surveys in a professional manner.


The results of a survey can be supplied to the customer in different ways. This can be in the form of a data file, a table report, a text report, or a PowerPoint report. A combination of these forms is also possible. We can also take charge of presenting the survey results.
All reports

Report formats

Online dashboards

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